Inventors of the clipless pedal and the first carbon frame in 1986, Look have always been synonymous with cycling innovations and continue to do so, helping cycling professionals and enthusiasts achieve their goals. The Look Keo pedal is arguably Look's most well known product, but the company produces a wide range of items including; complete bikes, frames, crank sets, MTB pedals, stems, apparel, seatposts, bottles and cages.

Look’s headquarters are in Nevers, central France where all design, production and development take place. Look have around 420 employees around the world, all working towards continued innovation within the cycling market. In the past 10 years, Look's innovation in design has resulted in over 250 patents.